“Corporate Responsibility”
Dell is currently running a campaign to show how environmentally hippy they have become.
The idea is that you can add a line item to your order to plant a tree that will offset the CO2 your Dell purchase will generate over its lifetime.
It’s a neat idea, but completely shallow. First, Dell isn’t doing anything that requires them to expend effort. Simply collect the tiny fee, and forward it to some non-profit. Second, they are not considering the environmental costs that go into making my shiny new Dell product. They say nothing about the lead-heavy motherboard that is in my new laptop. And they say nothing about the mercury filled fluorescent tubes that are in my flat panel display.
I am not an environmental nut-job. I just HATE when companies try to portray themselves as something they clearly are not.
Dell makes great hardware… but it is not environmentally friendly. And they should stop trying to pretend otherwise.
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